Samsung Signs Exclusive Printer Deal with Apple
Samsung Electronics has reached a deal to sell its new Swan monochrome laser printer and Logan multifunction printer exclusively at Apple retail stores. The stylish new printers will be sold at Apple’s 160 stores nationwide until Jan. 2008.
Apple stores sell that company’s top-selling products such as the iPod MP3 player and iPhone and some other non-Apple products including printers. This is the first time the stores will offer a Samsung product.
“Apple suggested the exclusive sales of Samsung’s new printers at its retail stores,” a Samsung Electronics official said. “Apple is charmed by their sleek design and convenient user interface.”
Samsung has been aggressively marketing printers this year as one of its new businesses.
