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New Laptop Cases from Uniea Fascinate New Customers, Spark Interest From the Tech Media

Universal Electronic Accessories (“Uniea”), a leading designer and manufacturer of innovative electronic accessories, has announced two brand-new laptop accessories that will be prominently featured at the company’s booth during the up-coming MacWorld 2009 Convention and Expo. Given the fact that Uniea will serve as one of the convention’s top sponsors, the company is planning on utilizing its expanded exposure to attendees in order to promote its new products to an American audience.

The first of the two new accessories – the Haptique – features a soft, textured surface that is not unlike leather in its feel and quality. The surface material, however, is created through a highly advanced process that allows for a much more durable and protective casing that will outlast most leather products. The overall vision behind the Haptique encapsulates the philosophy behind all of Uniea’s products: create electronics accessories that offer total protection and durability, while expressing the unique and individualistic sensibilities of Uniea customers. Fully accessibility to ports for easy recharging and downloading, plus a heat-absorbent inner material illustrates the innovation behind the Haptique, offering laptop users a unique blend of style, protection, and ease of use.

The second new accessory for the laptop is a highly versatile case called the Omniverse. Uniea’s concept behind the Omniverse was to create a sleeve-like case that fits virtually any model laptop. Constructed of a unique Silk Fiber material, the case is remarkably soft and lightweight while still offering total protection. The interior of the Omniverse features a shock-absorbent material that conforms to the size and shape of any laptop perfectly and also prevents accidental shock and damage. The Omniverse also boasts several features that keep a laptop cool while in use – a heat sink allows the computer’s fan to dissipate heat through the case, while four tiny stands on the base of the case slightly elevate the computer while in use.

The addition of these two new products, together with Uniea’s presence at MacWorld and its new efforts to gain attention and notoriety in the U.S. market, marks an opportune time for the burgeoning new company to grow. Mr. Kent Cheng, Managing Director for Uniea, recently stated:

“With the new series of Mac laptops now hitting the stores, Uniea is confident that its two new laptop cases – the Haptique and the Omniverse – are ideally positioned to accommodate the needs of new computer buyers who are bound to be in the market for a new case for their Mac. We intend to use our booth at MacWorld and beyond to show new and return customers that our new laptop cases are the perfect match for the new MacBooks as well as any other line of laptop on the market today.”

In addition to promoting its two new products at the MacWorld Expo, Uniea will also be proactively developing and implementing wide-ranging marketing campaign throughout 2009 that will involve expanded distribution, media coverage, and advertising for Uniea products in the United States. Uniea remains confident that they will continue to see a steady rise in sales and exposure both within the U.S. and worldwide.

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