Apple trying to convince iPhone 12 component suppliers to give it a price break — Apple World Today

According to the Sellers Research Group (that’s me) Kuo is probably right. Apple is notoriously tight-fisted when it comes to money and is a tough, shrewd negotiator.

A report at Display Supply Chain Consultants (DSCC) — which I find reliable — offers details on Apple’s upcoming iPhone 12 line-up. The report says there will be four different models: the 5.4-inch iPhone 12 (starting at US$649), the 6.1-inch iPhone 12 Max (starting at $749), the 6.1-inch iPhone 12 Pro (starting at $999), and the iPhone 12 Pro Max (starting at $1,099).

DSCC says that all models will have a flexible OLED display from Samsung and/or BOE and LG Display. The report also says that the Pro and Pro oMax models will have XDR [extreme dynamic range] screen. XDR performance on its monitors is specified by Apple as 1000 nits of full screen brightness, 1600 nits of peak brightness, 1M:1 contrast, 10-bits of color and ~100% P3 wide color gamut. DSCC says the Pro Max will have a quad camera system (including a LiDAR TOF camera and a 12MP front camera).