Apple says developer reaction to new App Store Small Business Program is positive — Apple World Today

Under the new program, which launches January 1, 2021, the vast majority of developers who sell digital goods and services on the App Store can qualify for a reduced 15% commission. Apple CEO Tim Cook says the new App Store Small Business Program will benefit the vast majority of developers who sell digital goods and services on the store, providing them with a reduced commission on paid apps and in-app purchases. 

In 2019 alone, the App Store ecosystem facilitated US$519 billion in commerce worldwide — with over 85% of that total accruing solely to third-party developers and businesses of all sizes, according to Apple. The App Store, which launched in 2008, currently offers 1.8 million apps and is visited by half a billion people each week.