What does the ‘Air’ in ‘iPad Air’ mean nowadays? Greg Joswiak has an answer

After Apple’s iPad-focused event last week, many observers – including yours truly – pointed out that the new iPad Pro is actually thinner and lighter than the iPad Air. This had me wondering what “Air” actually means nowadays for Apple.

In a new interview, Greg Joswiak, Apple’s Senior Vice President of Worldwide Marketing, offered up an explanation.

more…