iPhone Pro Models Bring Apple “Record High” Average Selling Price Despite Shipment Decline

iPhone Pro Models Bring Apple “Record High” Average Selling Price Despite Shipment Decline

The global smartphone market grew in the first quarter of 2024, with shipments reaching 296.9 million units, a 6% increase year-over-year. However, leadership changed as Samsung dethroned Apple to become the world’s leading smartphone vendor. Samsung captured a 20% market share with 59.4 million units shipped, while Apple’s shipments declined 13% YoY to 50.5 million […]

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