Apple Vision Pro costs 18% more in China than in America

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The Apple Vision Pro spatial computer

The Apple Vision Pro spatial computer is now available in China with a retail price roughly 18% higher than in America, Apple’s home country. 

Evelyn Cheng and Eunice Yoon for CNBC:

The device starts at 29,999 yuan, or $4,128, in China, compared to a $3,500 retail price in the U.S.

Many of the most popular posts about the device on Chinese social media platform Weibo on Friday focused on the hashtag “is it worth paying for the China version of Vision Pro,” according to a CNBC translation.

Greater China accounted for about 18% of Apple’s revenue in the three months that ended March 30, according to an Apple filing.

Store salespeople told CNBC that all of Friday’s half-hour training sessions for preorders of the Vision Pro were booked up at Apple stores in Beijing — from 8 a.m. to 10 p.m.

Chinese companies such as Tencent, Alibaba and JD.com have launched Vision Pro versions of their apps for shopping, playing games and watching videos.

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MacDailyNews Take: We’re sure developers in China will be very interested in Apple Vision Pro, regardless of the price.

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