Meta risks sanctions over “sneaky” ad-free plans confusing users, EU says

Enlarge (credit: Bloomberg / Contributor | Bloomberg)

The European Commission (EC) has finally taken action to block Meta’s heavily criticized plan to charge a subscription fee to users who value privacy on its platforms.

Surprisingly, this step wasn’t taken under laws like the Digital Services Act (DSA), the Digital Markets Act (DMA), or the General Data Protection Regulation (GDPR).

Instead, the EC announced Monday that Meta risked sanctions under EU consumer laws if it could not resolve key concerns about Meta’s so-called “pay or consent” model.