Shipment Doubled, Yet iPhone 16 Pro Max Pre-Orders Down by 16%

Shipment Doubled, Yet iPhone 16 Pro Max Pre-Orders Down by 16%

Despite Apple’s move to double shipments of the iPhone 16 Pro Max before pre-orders, the model has seen a 16% decline in first weekend pre-order sales compared to last year. Apple shipped 6 million units ahead of the pre-order period, marking a 106% increase from the previous year. This approach was mainly to meet anticipated […]

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