After Failures, Apple To Do Most Movies With Budget Under $100M

After Failures, Apple To Do Most Movies With Budget Under $100M

Apple Inc. is planning to change its movie strategy following a series of box office disappointments. According to Bloomberg, the tech giant plans to shift focus to producing about a dozen movies annually, with most budgets capped at $100 million. This change in plans comes after several high-profile, big-budget films underperformed at the box office, […]

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