Move From iPhone Mini to iPhone Plus Played Well for Apple

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Move From iPhone Mini to iPhone Plus Played Well for Apple

Apple’s shift from the iPhone mini to the iPhone Plus has proven successful, according to recent sales data from Consumer Intelligence Research Partners (CIRP). Since 2022, the shift has boosted the larger device’s market performance. The iPhone Plus has captured 13% of total iPhone sales in 2024, outperforming its predecessor, the iPhone mini, which held […]

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