Welcome to Google’s nightmare: US reveals plan to destroy search monopoly
Welcome to Google’s nightmare.
Late yesterday, the US Department of Justice filed its proposed final judgment, officially recommending a broad range of remedies to end Google’s search monopoly.
Predictably, Google is not happy with the DOJ’s plan, which requires the company to sell its Chrome browser. It also retains the option of forcing Google to divest Android if competition doesn’t increase from behavioral remedies, including bans on exclusive default deals with other browsers and device makers. Additionally, Google is prohibited from building any new browsers and must fund an education campaign that shows people how to switch search engines and potentially even pays people to switch. Google may also be restricted from using its data scale advantage to benefit its AI products.